LONDON, England, July 07 – Final year student Clara Shaw has cleared her diary for the Olympic BMX final on 21st August. Shaw has a stake in the race. As part of a fantasy Olympics competition, she and several other students earn points when their athletes win medals.

"Normally I would have no business rooting for anyone in that race, but because I have Shanaze Reade in my fantasy team I will be jumping up and down and willing her towards a medal," Shaw said.

The fantasy Olympics game is the work of innovative new website fantastar.com, founded by internet entrepreneur Rob Tong. Participants are invited to pick a fantasy team of British athletes who then score points for winning medals and setting records.

"I didn't know much about the Olympics before I started this, but now I could pretty much tell you each event and who the big athlete is," Shaw said.

Shaw’s co-student Mark Hewitt said the league makes the Summer Games more interactive.

"When I'm watching, this gives me something to watch for," he said.

Participants receive five points for each gold medal, four points for each silver medal and three points for each bronze medal that their team or athlete wins. They also score points for top five and top ten finishes but lose points for disqualification.

"The fantasy Olympics game is the first of its kind and aims to whip up some excitement and interest around Team GB for the Summer Games which start on 8th August," Tong said.

The Olympic game is built on Fantastar’s cutting edge fantasy sports website which allows clubs, universities and schools to set up their own fantasy sport leagues. The free service helps grass roots sport by promoting team spirit and improved performance while also providing an avenue for generating funds to develop the sports stars of the future.

To find out more go to www.fantastar.com/olympics